The Tale of Two Lemonade Stands: Branding 101
The Tale of Two Lemonade Stands: Branding 101 Lemonade Stand A: The Zesty Kids Imagine
You Are Limiting Your Growth And Your Bank Account!
We specialize in optimizing the entire lead journey for printing companies, from initial opt-in to final sale.
PMT consolidates all your printing marketing achievements and outcomes in one convenient platform.
Choose the package that suits your printing company best.
Tom and Angie used to lose money, hours, sleep and even dinner dates because they were too busy running their shop to track leads and sales. They always wanted to be able to harness the internet for more sales.
Now they save the day, every day, because The Printers Marketing Toolkit (PMT) does their marketing! The ONE comprehensive system assists Printing Companies in automating their sales and marketing tasks.
The best part? PMT scales with them as their needs grow. Their business will never outgrow it.
We will create a Marketing Plan for your printing business and organize your Sales Efforts!
Made By Printers For Printers
Building and maintaining a marketing machine is a lot of work, we get it. That is why we are happy to do it for you by building the machine and then turning it over to you, if that's what works for you. If you want us to market for you long term, that's great!
The Printers Marketing system is built upon Market Que, a secure, scalable platform built to grow with your business, with lots of integrations, and other tools for an unlimited number of locations and users
Effortlessly collect more reviews, generate referrals, measure sentiment, and communicate with customers thanks to industry-leading automation.
Now I know that you might think you are too busy to even think about marketing your printing company let alone offer marketing to your customers as a service. Rest assured that we do all of the heavy lifting for you. All you have to do is answer some questions and we will prepare a marketing plan for you.
You review it, make any necessary changes and we revise it until you are satisfied with the direction and goals. After you are in the program for a while I am confident that you will see benefits.
You can then decide whether to keep going with it or take the program over. We are happy to train you and show you how. At that point you may want to offer it to your own clients. It’s up to you!Perhaps you have tried a similar program in the past and were unhappy with the results.
I can honestly say that most likely whoever you used in the past doesn’t have my experience with the print industry, their own platform and know-how. We don’t use any contracts so if you aren’t happy with the results, you can leave at any time without penalty. you may have someone now that is doing some sort of marketing for you.
Again, I would bet they aren’t experienced with printing business marketing or have the tools and passion that my team and I have.There may not be a marketing budget in place in your firm.
That is something that you really need to look at. Marketing is a necessity in today’s world You simply must do it. I bet your clients don’t know about all of your products and services.
It is something that we as owners have to work hard at communicating with our clients about. I remember years ago when I owned a pre-press company in Denver. We had just put in a new scanner into operation. I kept hearing from clients that they were sending scanning to other companies because they didn’t think that we had a scanner.
My heart sank every time I heard that. We have to make sure that our current customers are aware of our capabilities. It is up to us to tell them! How else will they know? That’s one way where marketing will help you.Some of you may be thinking that you are already experienced with marketing and don’t need any help. Maybe you already do some of it in house.
That’s great, we can collaborate with you. Let us show you our system and programs and let’s see how we can backfill some areas you may be weak in.
Let’s talk about what your plan is, how you are executing it and what kind of results you are getting. We give our clients weekly reports so they know exactly what we are doing and the results.
You also have access to a custom dashboard where you can monitor activity. It comes with all of our packages. We offer four packages and can create a custom one for you if needed.
Your company is more than ink on a substrate. You are in the information business. Stand out from the pack and show your clients and prospects that you are a leader and not a “me too” printer. It’s all about positioning and market perception. You will attract more business from current customers and your prospects will understand what makes your company uniquely qualified to handle there business. Now it’s time to leverage your current clients and attract customers that fit your equipment, your team and yields maximum profitability.
The Tale of Two Lemonade Stands: Branding 101 Lemonade Stand A: The Zesty Kids Imagine
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PMT is built upon Market Que, which allows you to replace hundreds, if not thousands of dollars of tech tools. You’ll also save yourself hours and hours by having everything in ONE place!